Radio and Television Announcers

• Read news flashes to inform audiences of important events.
• Identify stations, and introduce or close shows, using memorized or read scripts, and/or ad-libs.
• Select program content, in conjunction with producers and assistants, based on factors such as program specialties, audience tastes, or requests from the public.
• Study background information to prepare for programs or interviews.
• Comment on music and other matters, such as weather or traffic conditions.
• Interview show guests about their lives, their work, or topics of current interest.
• Discuss various topics over the telephone with viewers or listeners.
• Host civic, charitable, or promotional events that are broadcast over television or radio.
• Make promotional appearances at public or private events to represent their employers.

Source: O*NET OnLine information for Radio and Television Announcers.

• Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
• Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
• Reading Comprehension - Understanding written sentences and paragraphs in work related documents.
• Social Perceptiveness - Being aware of others' reactions and understanding why they react as they do.
• Time Management - Managing one's own time and the time of others.
• Writing - Communicating effectively in writing as appropriate for the needs of the audience.
• Judgment and Decision Making - Considering the relative costs and benefits of potential actions to choose the most appropriate one.
• Coordination - Adjusting actions in relation to others' actions.
• Active Learning - Understanding the implications of new information for both current and future problem-solving and decision-making.

Source: O*NET OnLine information for Radio and Television Announcers.